Open Sourcing the Food, Nutrition, and Supplement Industries - Waking Times
Open Sourcing the Food, Nutrition, and Supplement Industries - Waking Times:
The next wave of the food, supplement, and nutrition market is upon us with little fanfare. Perhaps because the age of information we are in has once again caught the public and market by surprise with its rapid pace.
The idea of health supplements is nothing new, however the market has become lazy. Consumers settled for the status quo and companies were happy to take a back seat to meet that demand. However, all are in for a rude awaking. Garden of life and Subway just received their warning shot, and in doing so a revolution was quietly started. No longer will the informed public trust hype, social media marketing pushes, celebrity endorsement, or promises of meaningless words like ‘natural’. What is needed are truer, more honest products that place integrity and transparency above all other aspects.
