5 Stories the Media Missed While Obsessing Over the #Starbucksredcup
/ theantimedia.org
When billionaire presidential hopeful Donald Trump inexplicably decided this week that boycotting Starbucks over
the ‘de-Christmas-ization’ of their ubiquitous red holiday coffee cup
was somehow a matter of national importance, the internet exploded — and American mainstream media fanned the flames.
People from every conceivable walk of life suddenly found themselves
with a reason to rise up against the establishment coffee chain and
scream in indignation about this newly-neutral — and cheerlessly
Grinch-ified — affront to humanity. As if this inane insanity over an
innocuous paper cup weren’t an embarrassing enough commentary on the
U.S.’ populace’ lack of priorities — by Wednesday morning, the
corporatocracy ever-so nobly answered the outrage: Dunkin’ Donuts
unveiled its decidedly cheerful, appropriately Christmas-ized version of
its holiday cup.
Yes, indeed. Starbucks’ apparent war on Christmas has now fully morphed into a de facto corporate Battle of the Paper Cups.
People immediately responded by declaring their undying allegiance to
either Team Grinch or Team Santa, conveniently ignoring the fact that
these mega-corporations just figured out their most lucrative holiday
marketing strategies — weeks before Thanksgiving even crossed people’s minds.
But the passion these warring coffee cup factions have managed to
muster is indisputably misplaced, especially considering the bevy of
pertinent issues that directly affect us all and are inherently more
deserving of outrage. Though the month isn’t yet halfway behind us,
there are already myriad concerns in need of your immediate attention —
and none have anything whatsoever to do with a commercialized holiday
that’s still well over a month away.
